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Why Deep Content Is A Big Deal

  What exactly is deep content? And why is it a great relationship builder for people?   Deep content goes right down into a topic and breaks down each issue that may face a target…

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How To Write Powerful Content – Be Authentic

What content do you respond to right now? Why do you keep returning to these bloggers or businesses?   Think about it, what drives anyone to seek out an article, podcast or video by a…

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The Power of Hyperlocal Content Marketing – 6 awesomely doable tips on a Small Business Budget

  To start 2018, I’ve written a guest post for the savvy, Forj Marketing.   On a topic that I’ve been thinking over recently – Hyperlocal Content Marketing.   When you’re a small business or startup,…

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How To Build Relationships With Your Content – An Essential Guide For Small Business

A good business lives on great relationships.   Think about it. Inside any company, there’s a trusted relationship with someone who delivers you something amazing.   They’ve put the effort into giving you what you…

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How To Speak Your Customers’ Language So They Love Your Business

Many people talk about brand voice and making it distinct from the other content out there.   What isn’t mentioned as much is how to speak your customers’ language and build up genuine connectivity with…

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What You Should Know About Emotion And Business Storytelling

  Think about a story that you can recall in a heartbeat.   It can be anything, from your most cherished fiction book to an amazing real life experience you had.   What that story…

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Writing An Incredible About Us Page – My Guest Post with Forj Marketing

  About Us Pages can make or break a customer working or purchasing from you.   It’s the second most visited page on your website, and should be doing a brilliant job in telling your…

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Your Nimble Steps To A Brand Voice That Brings Business Content Glory

  What is the heart readers engage when reading your content?   People always take something away from what they choose to read online. They’re also quick to cast judgement, so how you define yourself…

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9 Cheeky Ways To Create Scannable Content Your Readers Will Love

Bombarded! A feeling every person experiences when they read online.   It’s amazing the amount of distractions deliberately put in front of our eyes. Our brains, of course, take the bait almost every time.  …

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How To Crack Semantic Search And Get More Business Leads

Artificial Intelligence is bringing a new world order to the technology we use.   Our future enslaving overlords (yes, that IS inevitable) have already become a force in certain things like, for instance, search engine…

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